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Don’t Settle

Don’t Settle

Don’t settle is something that is cliché. We hear it, we talk about it, we see it, and believe it. Unfortunately, we don’t always do it. A very basic principle we all know has become a plan rather than an actionable activity to keep us disciplined.

Settling robs us of our very desires. I found in the last couple of years, my own interests have changed “a tad” because I’ve settled on the most basic things in life. For example, I love maple bars. I’d buy the regular grocery store ones and always be dissatisfied. Not too long ago, I finally made up my mind and said no more. I’d only buy from specialty bakeries, because those are the kind I really wanted.

I used this simple example because I shouldn’t eat them on regular basis, but I do because the poor quality justified my need to have more. The extra empty calories caused me to gain weight- and I can’t have that! When I didn’t settle and went to the specialty bakeries, I was satisfied within the first couple of bites. Therefore, I didn’t need to buy more or make frequent trips because it satisfied my desire.

When we settle, we compromise our own values. Don’t settle on anything less than your goals. I know it’s easier said than done, so take baby steps. This will help your overall dreams by accomplishing the small goals every single day.

I write this because my business is personal. My struggles are for your gain. No strings attached.

Nathan A. Webster, MBA


I was born, raised and currently residing in Vancouver, WA. Grateful to have an entrepreneurial life that allows me to use my God-given talents to help others pursue their passion. I'm blessed to be educated (MBA-Operations) veteran (US Marine Corps) who enjoys the community with all my family members (blood and adopted).